However, when we look into platform penetration rates from folks in eligible audiences, 94.9% of 5.45 billion global internet users and 91% of 5.68 billion mobile phone customers are on social media. YouTube viewers say they’re 2X extra probably to buy one thing they saw on YouTube, and 4X more doubtless to use the platform […]

However, when we look into platform penetration rates from folks in eligible audiences, 94.9% of 5.45 billion global internet users and 91% of 5.68 billion mobile phone customers are on social media. YouTube viewers say they’re 2X extra probably to buy one thing they saw on YouTube, and 4X more doubtless to use the platform […]